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Per4m Maple French Toast Wins: The UK's Most-Voted Whey Protein Flavour is Coming Soon

Maple French Toast won the Per4m Which Whey Wins competition and later joined the range in 900g and 2010g tubs.

By Muscle Supply 3 min read

Per4m Maple French Toast whey flavour launch

The votes are in, and we finally have a winner. After thousands of you tried all five contenders in the Per4m Which Whey Wins competition, one flavour pulled ahead of the pack — and it's earning itself a full-size tub.

Maple French Toast has won.

Out of five brand-new Per4m Advanced Whey flavours battling it out for a permanent spot in the range, Maple French Toast came out on top and will be the first to graduate to a full-size tub. It was subsequently listed as a 900g tub and a 2010g tub.

What did it beat?

Don't let the win fool you into thinking it was a walkover. Maple French Toast had to see off four seriously strong contenders, each with its own loyal fanbase:

  • Vincent The Caterpillar — a rich, cake-inspired chocolate flavour with buttercream and deep cocoa notes that had the chocolate lovers hooked
  • Cinnamon Crunch — the safe bet of the line-up, nailing that familiar cereal-milk taste plenty of people tipped to win
  • Churro Pretzel — a bold sweet-and-salty combo that stood out for sheer originality and picked up a devoted following
  • Raspberry White Chocolate Matcha — the wildcard, and easily the most experimental of the bunch, mixing tart raspberry, sweet white chocolate and earthy matcha in a way the whey protein world hadn't really seen before

Honestly, any one of these could have taken it. The fact that Maple French Toast stayed ahead across the whole voting period tells you it had the broadest appeal of the five.

Why Maple French Toast won

It hit the sweet spot between adventurous and accessible. You've got maple syrup sweetness, warm cinnamon, caramelised butter and a soft, custardy finish — basically a proper plate of French toast poured into a protein shake.

It's different enough from the usual chocolate, vanilla and strawberry to feel genuinely new, but familiar enough that you know exactly what you're getting before the first sip. That balance is hard to pull off, and it clearly landed with the majority of voters.

Breakfast-inspired protein flavours have been on the rise across the UK for a while now — Maple French Toast rides that trend without ever stopping feeling like a Per4m product.

900g and 2010g listings

Maple French Toast Per4m Advanced Whey was listed in two sizes:

You can also browse the Per4m range.

What about the other four?

Vincent The Caterpillar, Cinnamon Crunch, Churro Pretzel and Raspberry White Chocolate Matcha remain part of the original sample line-up rather than the current full-size range. You can still explore the original 30g sample sachets and compare the five flavours.

Explore more from Per4m

Per4m are one of the most consistent protein powder brands in the UK right now. Want to dig into the rest of the range — the existing Advanced Whey flavours, pre-workouts and creatine? See everything we currently stock from Per4m.

Free UK delivery on all orders over £40. Shop Per4m now →

Want to compare more options? Browse our protein samples or explore supplement samples.

Per4m Advanced Whey Protein Powder (900g) - 30 Servings

Regular price £34.95
Sale price £34.95 Recommended retail price £49.99
£1.16/serving

Per4m Advanced Whey Protein Sample (30g)

Regular price £1.85
Sale price £1.85 Recommended retail price £2.99

Naughty Boy Whey Protein Sample (30g)

Regular price £1.85
Sale price £1.85 Recommended retail price £2.99

Per4m Whey Hydrate Clear Whey Isolate + Electrolytes Sample (30g)

Regular price £2.45
Sale price £2.45 Recommended retail price £3.49
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